Quick Answer: How Much Is Bus Stop Advertising?

How effective is bus stop advertising?

Advertising at bus stops is a great way to target a local audience. Nationwide campaigns that use bus stop advertising deliver excellent reach (i.e. the percentage of the total population that sees the ad within a particular time frame) for very affordable prices.

How do I place an ad on a bus stop?

Here are our 7 tips and tricks for the effective use of bus stop advertising in your campaigns.

  1. #1 Offer distractions.
  2. #2 Use bus stop advertising to take advantage of extended dwell time.
  3. #3 Go local.
  4. #4 Message the nation.
  5. #5 Takeover the space.
  6. #6 Engage with a captive audience.
  7. #7 Be all things to all people.

How much is it to advertise on a bus UK?

The average cost of billboard advertising is around £200 per week for a standard 48-sheet hoarding. An ad on the side of a bus stop on a busy high street could cost around £300 for two weeks ‘ exposure.

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How do you advertise on a billboard?

In this article, we’ll cover:

  1. 6.1) Target your audience.
  2. 6.2) Avoid boring advertisements.
  3. 6.3) Make the information on the billboard visible.
  4. 6.4) Write short messages.
  5. 6.5) Choose readable fonts.
  6. 6.6) Design responsibly.
  7. 6.7) Keep the images on the billboard relevant.
  8. 6.8) Use high-resolution images.

How many people see bus adverts?

Bus advertising reaches over 48 million adults over a typical two-week period, making it one of the highest reaching marketing mediums available. Buses are particularly effective when targeting illusive 15-34 year-old light TV viewers.

What is bus stop advertising?

Bus stop advertising offers the perfect platform for all types and sizes of brands or organisations to reach millions of people Out of Home (OOH)*. Activation marketing allows brands to capture moments or activate contextually relevant messages around key promotions to enable the targeting of buyers and drive action.

How much does it cost to advertise on the tube?

Tube advertising, on the other hand, has a CPM of £1.5-3. This means per pound spent you getting 2-4 times the reach with truck advertising. Your advertising budget goes further with DrivenMedia.

How much is a bus poster?

Bus stop advertising costs from around £130.00 per week.

How much does it cost to advertise on a bus London?

Buses and taxis To advertise on buses or taxis, the cost starts from as little as £450 – £6,700 for 4 weeks.

How much does it cost to advertise on a train?

If you are interested in advertising at train stations, train advertisements and network rail advertising in general contact Billboard Advertising today, one of our friendly team will be in touch to take you through the various options and costs. A recommended minimum spend is around £3000 to have a decent impact.

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How profitable is owning a billboard?

Owning an Existing Billboard In the most remote locations, billboards can earn you a profit of about $5,000 per location. In more heavily trafficked locations, that can increase to about an average of $20,000. In some of the most coveted areas, your billboard could bring you in more than $100,000.

Are billboards a good way to advertise?

Billboard advertising is effective for building brand awareness and broadcasting your business (or product or campaign) to as many people as possible. Because they’re in such busy areas, billboards tend to have the highest number of views and impressions when compared to other marketing methods.

How much does it cost to advertise on a digital billboard?

How much does it cost to advertise on digital billboards? The cost to advertise on digital billboards can vary depending on the location, but you should expect to pay between $1,200 and $15,000 or more per month.

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