Charlotte Crosby, a Geordie Shore graduate and winner of the UK’s Celebrity Big Brother, comes to TLC this April with her brand new and exclusive series: The Charlotte Crosby Experience. The reality star swaps the nightclubs of Newcastle to live with four of the world’s most extraordinary communities.
From Geishas to Inuits, Charlotte travels to Japan, India, Canada and the Arctic Circle to experience and embrace unfamiliar cultures, costume and ways of living – but can the girl who said she “can get along with every one, anywhere, anytime” live up to these tradition society’s strict rules and customs?
The campaign wants to get across the fish-out-of-water aspect to the show. Viewers should know instantly that this is the female version of Idiot Abroad.
The UK has created a phase one Teaser, eight phase two Teasers, Key Art and Generic Promos for the campaign. UK will be making Episodics. For examples please see below. Please note that the 15″ Generic Promos are based on the Phase Two Teasers. For a full list of the campaign creative please visit this box link. Please contact Hannah Smith or Vicky Ryan for Hi Res Cleans.
Key Art is available through Photobank and the UK Picture Desk.